Retail and Commercial Research

Location analysis for commercial developments and acquisitions

Business Geographics provides detailed location assessments for prospective business developments. A typical assessment may include:

Analysis of local demographic characteristics and population projections
Survey of existing and proposed competing business
Survey of local amenities and demand drivers
Drive-time mapping for the proposed site
Analysis of current consumer trends in the area

These reports are important for your own due diligence but can also help to get your project approved, financed or tenanted.

Below are some examples of commercial needs assessment we specialise in...

Convenience Retail Centre Needs Assessments

Shopping centres depend on residents and major attractors for their business. Choosing the right location is critical for the success of any new retail hub. A retail centre needs assessment includes:

Review of proposed development site, including nearby attractors (schools, employment centres etc.) and competing retail locations
Population and major development analysis
Population and demographic analysis
Review of existing retail supply
Forecast of potential retail demand
Assessment of community retail needs

Fuel Service Station Needs Assessments

Service stations frequently double as convenience stores, located closer to customers and with longer trading hours than larger supermarkets.

A service station needs assessment includes:

Site context, including competition and demand drivers
Customer catchment areas
Projected residential growth and major residential developments
Rates of vehicle ownership
Detailed analysis of existing supply
Demand projections for residents, commuters and working population
Community needs assessment

Medical Centre Needs Assessments

The primary and community health sector is the most frequently used part of Australia’s healthcare system. Primary and community healthcare services are delivered by a range of health and allied health professionals in various private, not-for-profit and government service settings.

Business Geographics assesses the potential demand for proposed private medical centres. These assessments include:

A review of existing medical centres in the local catchment area, including provision ratios for GPs in the study area
Estimates of demand for medical services from the resident population
Demographic profile of the local area
Analysis of key drivers for primary health services
Assessment of the extent to which the existing supply is meeting recommended target ratios